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Archive for the ‘Professionals’ Category

Treatment Room Taboos

Friday, November 21st, 2014

As customers, we’ve all encountered it: the inattentive or rude waiter, the barista sneezing profusely behind the café counter or the pushy saleswoman hungry for commission. Business blunders like these result in unhappy clientele, and in today’s social-media-shareable-society – most certainly a scathing Facebook or Yelp review.

As skincare professionals and beauty business owners, we must remain diligent about providing quality experiences for our customers that meet or exceed standards in cleanliness and professionalism – even behind treatment room doors.

Just like dirty utensils can ruin a restaurant experience, distracting sounds, smells or sights can seriously sour a facial treatment. So even if your reception staff is on point and your salon or spa is located in the hippest shopping center in town, if something unfavorable happens in the treatment room, your business’ reputation is at stake.

In an industry reliant on word-of-mouth endorsements, make sure you (or your estheticians) are avoiding the following “treatment room taboos”:

Cut the chatter. For customers who desire a calm, relaxing treatment experience, having to hear about an esthetician’s divorce or even her Hawaiian vacation, can completely kill the vibe. The client should always be in control of how much conversation takes place, with the esthetician being conscious of social cues. Initial friendly banter can help create a comfortable environment, but don’t ever expect to carry on a conversation during a treatment, unless driven by the client.

Practice pristine hygiene. A client should be blissfully unaware of her esthetician’s life outside the treatment room – from her smoking habits to what she had for lunch. To this end, make sure you keep hands clean and nails manicured (especially since bacteria can hide behind the nails); breath fresh (mints are OK, gum is a no-no); and uniforms crisp to maintain professionalism. Additionally, Control Corrective encourages all estheticians to wear gloves (even if not state-required) to ensure cleanliness, prevent product contamination and ensure a uniform, smooth touch on a client’s face. 

Keep house. Just as an esthetician must present an impeccable appearance, so should her domain. A messy treatment room is unacceptable. Products should be organized and linens should be fresh and clean. Every client should be able to assume they are the first appointment of the day.

Never flee the scene. An esthetician should remain in the room for the duration of the treatment without exception. Even if you’ve just applied a mask, there is no excuse for “taking a quick break.” Your client has paid for those minutes, so use them wisely by enhancing the experience with a shoulder or neck massage, aromatherapy or a paraffin dip. It’s these special touches that can result in a follow-up booking.

Upsell at the appropriate time. Incessant talking during a treatment is frowned upon, and selling is an even worse offense. Talking to your client about at-home care is absolutely necessary, but should always be discussed post-treatment. Most people want to relax and check out during a facial, so upsells at this time will likely be ignored or perhaps angrily rebuffed. Instead, following their treatment, provide clients with an at-home care card detailing product and regimen recommendations.

What treatment room taboos have you witnessed?







Scrimp v.s Splurge on Skincare

Tuesday, May 6th, 2014

Oh, the joys of wandering down drugstore beauty aisles. Under the glare of fluorescent lights and overwhelmed by row upon row of countless products promising only the best for your complexion, perhaps you’ve questioned your decision to choose professional over store-bought skincare.

Is it cheaper? Is it more convenient? Is it just as effective?

While everyone secretly hopes that the Target generic is just as good as the serum applied by the esthetician, that’s simply not the case. And although clinical skincare may seem like a splurge to some, when you compare the efficacy and quality of ingredients in professional versus drugstore products, you’ll likely find “savings” insignificant.

But, the proof is in the pudding, right? Well, here’s the pudding:

Active Ingredients: Working Hard or Hardly Working? The primary difference between drugstore and professional skincare is the amount of active ingredients. While Walgreens’ skincare shelves may be stocked with product claiming to be “packed with peptides,” in reality, the percentage is so minimal skin will see little to any effects. In contrast, clinical skincare products like those from Control Corrective offer formulations that have been tested for efficacy and feature highly active ingredients that have been extensively researched for true potency and results, so a little goes a long way. In fact, most of the Control line only requires a dime-size amount to deliver visible results, so a seemingly pricier product may in fact last longer than a bargain brand.

Harmful Ingredients: Apples to Bad Apples. When comparing professional skincare to so-called cheaper options, if harmful ingredients are included in the latter, there simply is no comparison. We’re all for a bargain, but sometimes cheap is… just that. The great majority of drugstore skincare products contain Sodium Lauryl Sulfate, parabens, alcohol and chemically-derived fragrances, all of which can raise red flags for sensitive skin, and in some cases, serious health concerns. Conversely, all Control Corrective formulas are paraben-free and are never tested on animals.

Generic Ingredients: Skincare Should Be Specific. Self-diagnosis is never a sure thing, especially when it comes to skincare. The average person may know they have sensitive or occasionally acne-prone skin, but probably doesn’t know that climate, stress, hormones, age, and other factors all contribute to complexion behavior. When faced with a myriad of drugstore products that play to an extremely general skin population, chances are, your ultimate pick may not be exactly right for you. Professional skincare, like the comprehensive collection from Control, recognizes that teen acne is different from adult acne and that sun damage, hyperpigmentation and other factors should also be considered in a skincare decision. While many drugstore finds are “Dermatologist Recommended,” it’s not clear exactly who it’s recommended for. Seeing an esthetician is key in finding the professional product combination that will preempt your unique skin problems.

Bottom line? Consider skincare purchases an investment, not an unnecessary cost. Surely you can find plenty of other things to shop for at Target. 😉

Which Control products do you LOVE for your skin-specific needs?

Spa Hospitality

Wednesday, May 30th, 2012

Arrived last night in Charlotte, NC.  Nothing beats Southern hospitality!  Having dinner with our new rep group, I was so appreciative that they had me to their home for a fabulous dinner (amazing carpaccio on a beautiful, frozen pink salt slab that looked like an art piece for starters).

While we all “engage” our customers via social media, and hear about Facebook’s staggering billion dollar IPO, nothing beats face to face contact in business.  Social media will never replace personal interaction and kindness.  Social media will never replace a clean work space, a welcome smile, the aroma of good cooking, essential oils at the spa or a great meal with associates.

How does this equate to you the spa owner or entrepreneur?  Even while growing your business and customer loyalty via social media, continue to ask yourself how you can create “southern hospitality” to your business.  As we all know, “the devil is in the details” Never underestimate these few tips below that, whether you know it outright or not, endear yourself to your valued customers:

Maintain a very clean retail area.

  • Merchandise the inventory on the shelf so it makes customers want to look at it.
  • Provide a mirror so if a customer can try something on or can see.
  • Have a magnifying glass to read the ingredients on your products.
  • Offer something to drink
  • Hire and train knowledgeable front desk person(s), who even if she/he is on the phone, knows to friendly acknowledge customers and can help push retail sales by educating customers about your spa products.
  • Place nice aromatic diffuser or light candles, so when a customer enters your spa, they feel like they are being transported and can start to relax.
  • Train your estheticians to remember to limit their personal life stories when working with a customer, and monitor this.
  • Always have clean, fresh reading material in the lobby (not year old People Magazines).

At the end of the day, your business is like a home and it should make customers feel relaxed and comfortable.  It reflects your philosophy and communicates your values whether you know it or not.


When and why to use Salicylic Wash?

Thursday, April 5th, 2012

Salicylic Acid is used in many dermatologic preparations.  Found in products for acne, calluses, keratosis pilaris, and dandruff shampoo, salicylic acid works as a comedolytic and keratolytic agent helping epidermal cells shed easily, loosing up congestion and neutralizing bacteria within the pore.  Salicylic acid can be used for many different skin types.  It is capable of penetrating and breaking-down fats and lipids which makes it a great choice when working with acne-prone skin.

I have worked on many women over 35, concerned with wrinkles, but also experiencing micro-comedonal congestion, whether from hormones, cosmetics, pressure and friction or simply not using the right products.  These are the perfect clients to recommend using our Salicylic Wash 2% three to five times per week.  It is often all that is needed to gently loosen and exfoliate the skin, without over drying.

For acne-prone skin, whether oily or dry, the benefit of combining salicylic acid with glycolic acid provides a stronger keratolytic effect that is often necessary for chronic acne conditions, very oily “resistant” skin.  The key is to blend these actives in way that does not over-dry the skin.  The Control Corrective, Acne Spot Treatment, which can be used once to twice daily on the affected area, will do the trick for most.  It will not only help clear up the blemish, but will help lighten the residual dark spots.

When choosing a peel for acne prone or “rough” aging skin, our professional Beta Peel 22% is a great choice.  This creamy peel contains a strong enough percentage, but will not “over-dry” the skin.  Left on 2-3 minutes, then neutralized, it is a perfect peel for those who have built up a tolerance to AHA peels.  Keep in mind that 2% salicylic acid = 8% glycolic acid in terms of strength, so when comparing a glycolic acid peel to a salicylic acid peel, the percentages need to be converted in terms of action on the skin.

It is also important to note that salicylic acid peeling is not advised for those allergic to aspirin, while on Accutane, when using Retin-A (or retinoic acid derivatives), during pregnancy, on highly sensitive skin, sunburned skin, on clients going through treatment for auto immune disorders, chemo/radiation, or other treatments that make the skin more photo-sensitive.  Always review current medication usage with your clients so you can adjust the facial treatment to best meet their needs.  Watch a video demonstration of our Beta Clear Facial to view how to incorporate this peel into your menu.

Salicylic acid peels and products are credited with great skin improvement for many skin conditions and can be a great way to boost and improve the complexion.

A typical home care regimen for combination skin/acne prone adult:

  1. Cleanse with Salicylic Wash 2%
  2. Apply Balancing Tonic
  3. Apply Acne Spot Treatment on blemishes (1-2x daily)
  4. Apply Aroma Matte Day Cream (SPF 30)
  5. Apply Oil Free Healing Lotion at night as desired
  6. With fingers or fan brush apply Sulfur Calming Mask (as needed- left on blemishes overnight if desired)

Business Takeaways from Cosmoprof Bologna 2012

Thursday, March 15th, 2012

When they say that this is the biggest beauty trade fair in the world I can now see why.  I felt like I was at the Olympics.  You definitely must have a map or you can easily get lost (and possibly run over).  To see beauty companies from around the world show their products, equipment and supplies was a dream come true.  Our booth was part of the new California Pavilion, and a first for the state.

Here is what I learned that all business owners can benefit from:


Look up at your ceiling, in the corners, everywhere in your spa or salon.  Creating a “special” atmosphere for your clients is of utmost importance.  I think we can all improve on this after seeing what reminded me of a “diorama” many booths created.  From painted ceilings and floors, many of these brands used EVERY BIT OF SPACE to give the visitor an intense feeling of their brand, and drew us in to be part of the “experience”.

  1. Smile and be generous.  I have to give the prize to Moroccan Oil!  They not only handed out the best, most amazing vinyl aqua bags with a few     samples, (I think I heard they handed out at least 20,000 – maybe per day?), they gave you a few extra if you wanted, and they happily did so, even if you came back every day.  Of course, that was costly, but great marketing and now the we in the beauty world will soon become addicted to putting Moroccan Oil in our hair.
  2. Add color.  Of course that is what we have done with Control Corrective and I might add, received quite a bit of compliments about our packaging.  But whether you add color in your spa decor, your menu, POS materials, seasonal displays, do so thoughtfully and with impact so it draws your clients in to say, “oh, what’s that?”, “I don’t remember that from last time”.  “I need some of that…”
  3. Lastly, ask good questions and travel.  We learned as much from attendees, as we did from fellow exhibitors and neighbors.  I learned for example that in Russia, the demand for American made products is very high, and that Italy has a “Woman’s Day” every March 8th,  that honors all women in the country and on that day you bring all your female loved-ones Mimosa flowers (beautiful yellow flowers – very delicate).

Hope this puts a little fire under you to get out and do something different to help you grow and be successful.  Visit us in Las Vegas this June at IECSC if you need a good excuse to go to a trade show and keep learning.



Spa Lessons from Cancun

Wednesday, February 22nd, 2012

Last week I went to Cancun, Mexico for a launch event with our distributor and to meet the resort directors that carry our brand.  We had the opportunity to go to several five-star resorts as a small group for a “behind the scenes” tour with the spa directors.   I was reminded of three important aspects of the spa experience that all spa businesses should think about:

Reminder 1

Never forget that the facial experience begins the minute your client walks in the door.  You do not have to be a 5-Star resort to implement simple things to set your spa aside.  Every property we walked into immediately offered us a choice of two key beverages, and beautifully scented wet hand towels.  There was also

Ellen in Cancun displaying Control Corrective

fresh fruit in a basket along with a full cookie tray.  A lovely receptionist smiled, and offered us the refreshments.  It started to relax us right away and the lesson being that the experience really does begin before the treatment, and the front desk should be in charge of “setting the stage”.

Reminder 2

Hire the right attitude.  You can always teach an esthetician how to execute a good facial if you have excellent products and good training materials.  What is more difficult to train is to instill a gracious attitude.  I would rather have a new graduate from beauty school with a positive outlook, a love of helping others and a willingness to work hard over a ten year veteran who thinks there is only one way to be successful, and claims, “the reason the clients come here is because of me”.  Always interview for the attitude.

Reminder 3

How are you creating a memorable experience?  Find something you can do differently than your competition.  I scheduled a massage in our hotel and had no idea what the experience would be like.  I was

Fish Pedicure Treatment

delighted to be led to a small, but absolutely wonderful spa facility.  After enjoying the facilities, the massage therapist led me to a large couch area with spa music piping through and dim lightning, where she put aromatherapy heated mitts on my feet, and around my shoulders and let me enjoy for several minutes before the massage.  I was already feeling the relaxation and nurturing and drifting away before she led me to the treatment room.  I think of this as the “appetizer”….  What type of complimentary appetizers can you offer to create a memorable experience for your clients?  This costs very little in money and the obvious gain is significant…larger tips, client retention, word of mouth, and experience being elevated.

You know it’s a good trip when all I could think about at the Cancun airport was when I can get back to these resort spas that work so hard to create an enchanting experience.

At-Home Glow Holiday Facial

Wednesday, December 14th, 2011

While nothing replaces a great facial from your esthetician, many people get busy with social commitments, or due to budget constraints, cannot get a facial as often as desired.  So what can you do at home?  We recommend the following facial protocol that you can do bi -monthly to keep your skin smoothed, refreshed and brighter for the holidays.  Great to have nice music, playing and creating a relaxing environment for yourself:


Step 1:  Cleanse withGentle Facial Wash or Sensitive Skin Cleansing Milk.

Step 2:  Do a second cleanse with the Cucumber Bead Cleanser.

Step 3:  Put Chamomile Tea Bags in a steamy hot pot, and steam your skin for 3-5 minutes (towel over the head to hold in the steam if desired).  This softens the skin.

Step4: Apply 1/2 teaspoon of our Skin Nourishing Balm and massage skin for 3 minutes to increase circulation and soften the skin.  After, tissue off excess.

Step 5: Apply Sensitive Skin Enzyme Mask with fan brush or fingers.  If eye puffiness or redness is a concern, saturate two cotton rounds with our Soothing Chamomile Eye Makeup Remover  rest on your eyes while the mask is on your face.    Leave on ten minutes, then rinse and remove with gentle washcloth.

Step 6: Apply Firming Tri Peptide Serum or Crystal C Serum and massage into the skin.

Step 7: Finish facial with application of Collagen Eye Defense and Ceramide Daily Cream to the face and declote’.

Step 8: Apply your favorite makeup and you will shine!

Don’t underestimate the power of topical antioxidants

Thursday, November 3rd, 2011

Daily applications of antioxidant-rich products benefit the skin in many ways.  Topically applied antioxidants have been clinically shown to reduce the damage from harmful UV rays.  UV radiation is a known cause of hyperpigmentation, skin cancer and aging to the skin and if you think you can focus only on exfoliation, you will not create “healthy” skin.  Antioxidants must be a part of your home care regimen.

According to Jennifer Linder, MD “Of the three types of UV rays, mid-range, UVB and long-wave UVA rays are widely known to be the chief causes of premature photo aging, immune dysfunction and certain skin cancers”.

Essentially, the sun’s rays cause an “overproduction” of reactive oxygen free radicals which leads to “oxidative stress in the skin” and actually can damage DNA and cellular proteins.  While free radicals have beneficial properties, when the skin is exposed to high amounts of UV rays, so common in our outdoor lifestyles, damage occurs and eventually we “see it” on our own face and body.  It can manifest in the way of wrinkles, dryness, dark spots, and increased overall skin sensitivities.

This is where antioxidants come to the rescue.  Many antioxidants have shown an ability to decrease and reverse the damage.  Several clinically studied antioxidants that prove to have chemo protective benefits include green tea, Vitamin E, reservatrol (found in grapes, peanuts, berries, and cocoa), ergothioneine (found in mushrooms, and other plants), coffeeberry (from derived from the unripe coffea arabica plant), silybin (found in milk thistle), and L-ascorbic acid, (vitamin C) which also provides the photo protective, anti-inflammatory and collagen synthesis properties much needed in aging skin.

The Control Corrective line incorporates a cocktail of antioxidants because they are so vital to skin health and prevention.  From our antioxidant rich serums and day creams to our skin-specific sun protection creams, you can be assured that your skin is defending itself against the inevitable evolution of skin aging and the side effects

Control Corrective Products high in Antioxidants:


Professional Review for Skin from Lady J Skincare – Salicylic Wash

Friday, September 30th, 2011

I have been using this cleanser for only 3 days and the texture of my skin is already smoother, softer, and my blemishes are shrinking. I have not had any new blemishes! These are great results for my skin. I am ecstatic with these results!

“Sweep away dead skin cell build-up so blackheads and whiteheads don’t stand a chance. By dissolving sticky pore-clogging oils and cellular debris, exfoliating Salicylic Wash creamy gel helps reduce congestion and improve skin texture on the face, back, shoulders and arms.”-Control Corrective

The cleanser is a gentle soft pearl solution, is not overstimulating, does not smell like harsh chemicals, does not irritate my skin and a little product goes a long way. 2% Salicylic Acid dissolves dead skin cells and pore clogging oils, preventing clogged pores. Aloe Vera Juice and Chamomile calm irritated skin. The cleanser feels silky on my skin, leaves my skin feeling extremely clean, without stripping my skin of moisture. After cleansing my skin feels great, not tight, but comfortable. This cleanser delivers on all its claims, I am sold. I Love it! Recommended for normal, combination, oily and acne-prone skin types.


Choosing the best form of Vitamin C for topical application makes the difference.

Tuesday, September 20th, 2011

Our highly effective products with Stay C 50 include: Crystal C Serum, Retinol C, and Vitamin C Brightening Mask.  Stay C 50, a bio-available form of Vitamin C is clinically proven to reduce the signs of aging, from fine lines and wrinkles, to discoloration and roughness.  It is well known that Vitamin C (Ascorbic Acid) is key to the production of collagen which aids in giving the skin its firmness and strength. Vitamin C helps slow the rate of free radical damage and in some cases, reverses DNA damage.  Research suggests that Vitamin C may also reduce sunburn caused by exposure to ultraviolet B radiation and prevent the consequences of long-term sun exposure, which can lead to premature signs of aging.

For more information on Stay C 50 and how it works in the skin, email marketing@controlcorrective.com.

Our skincare experts are available to help with all your skincare questions or concerns. Drop us an email or send a note to our customer service representatives.
When is the last time you received a professional facial from an esthetician?